Page 30 - Designing Ways 256

7 ELEMENTS

7 Elements

of design

by Stienie Greyling

hat are the differences
between the elements and
Wprinciples of Design?
The elements of design refer to the
basic building blocks of any composition.
The principles of design refer to how the
elements are used, like the symmetrical
and asymmetrical balance, pattern
emphasis, movement and proportion. The
principles of design are a set of cardinal elements of design form the basics of about visual preferences, but also the
rules and techniques for composing the any image, designers also lean on the sort of energy or attitude you are trying
various elements of design. principles of design, which are a set of to cultivate when deciding on a colour
The elements of design are the practices of working with the elements scheme for a room.
fundamental aspects of any visual design of design that make a composition look
which include shape, colour, space, pleasing to the eye. Form:
form, line, value and texture. Graphic Is simply another word for ‘shape’
designers use the elements of design to Elements of Design: Colour: expressing the contours of any artwork,
create images that can convey a certain Is more than just an aesthetic choice, furniture or other 3-D objects one could
mood, draw the eye in a certain direction it can also influence the entire mood imagine. Furniture, sculpture and even
or evoke a number of feelings. While the and feeling of a space. Think not only rooms themselves can take on two

30 Issue 256 • dw