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TRADE WINDS
Ambiente Trends 23+ focus on sustainability, unexpected new
creations and design icons
rankfurt am Main, September suitable products for Ambiente 2023 lovely and soft nuances. The micro-colour
2022: Ambiente Trends 23+ offers exhibitors. These will be presented to themes allow for individual interpretations
Fan overview of new products from the international trade fair public at the and focal points ranging from cool
the entire consumer goods sector. New in Trend Show from 3 to 7 February 2023. to intense, from neutral to eccentric.
2023 are the trends for New Work and the "After two years in a state of emergency, Multi-coloured and shimmering tones
modern workplace. The first place to go the signs are noticeably pointing to a dominate, as do iridescent rainbow effects
to experience the trends live is the Trend new start. In our research, we have found or wet looks.
Area in the foyer of Hall 4.1. From 3 to powerful living themes that answer the In terms of materials, the focus is on
7 February 2023, the area will offer both pressing questions of our time in very abstract, alien shapes and unconventional
trade visitors and exhibitors valuable different ways. What they all have in surfaces. The dissolution between
inspiration and daily lectures to help them common is a close connection to people, analogue and digital, real and virtual
delve even deeper into the trend worlds. their feelings and their experiences," says worlds is also being pushed forward.
The Ambiente Trends 23+ stand for Annetta Palmisano, trend bureau bora. The convergence of craft and technology
living worlds that offer new sensations herke.palmisano. brings forth new products.
and experiences. The three trend As a living theme, unknown big spaces
worlds provide new impulses, stimulate unknown beauty_strange + gracious: between words surprising solutions in
creativity and invite you to adopt mixed reality aesthetics meets the store: "Here, the focus is on fascinating
unusual perspectives. In doing so, they unknown colour schemes and unexpected aesthetic
tie in with developments of previous unknown beauty_strange + gracious is solutions. Situational patterns, ambient
years and convincingly take them the name of the first of the three trends. reflections and the play of light and
further. In particular, sustainability and Here, the longing for new, surprising shade create remarkable visual effects.
the associated material research, new experiences plays a decisive role. This From extravagant to bizarre, always
aesthetic solutions, craftsmanship and trend reflects a living theme that combines extraordinary and glamorous in a special
digital innovations can be found. unconventional grace and incredible new way." Palmisano sums up this trend.
On behalf of Messe Frankfurt, the creations. The unexpected makes its way
trend bureau bora.herke.palmisano into the familiar living environment here. calming nature_careful + pleasant: New
will pick up on the relevant trends in The unknown beauty_strange + vitality meets closeness to nature
the consumer-goods sector and, on gracious colour palette features intense, The second trend, calming nature_
the basis of the trend themes, select extravagant colours alternating with careful + pleasant, focuses on the calming
power of nature. Organic shapes, gentle
colours and a careful use of resources
are just as much the focus here as the
relationship between man and nature.
Organic shapes and designs are supported
by soft colours.
The colour palette focuses on natural
tones, which have a particularly gentle
effect with their delicate pigmentation.
The cooler orientation features shades
from the plant world, while the neutral
range shows stone and metal shades.
Moss, clay and a rosé nuance determine
the warmer expression.
More and more, calming nature_careful
+ pleasant blurs the boundaries between
technology, research, art and craft. The life
cycles of materials provide an important
source of inspiration. New solutions are
offered, for example, by waste materials
that become new raw materials.
Nature is always included in this trend
world, including in the office: the working
environment also benefits from a clear,
10 Issue 259 • dw