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shows at a glance how the right paint
colour choices can really pull a room
together. The main colours in the
shoppable apartment, Sun Kissed (Y3-
A1-2), Bleached Baobab (Y2-C2-2),
Baked Earth (O4-B1-1) and Blue Grace
(B4-B2-1), are drawn from Plascon’s
2023 ‘Bringing it Home’ colour palette,
a selection of soothing hues inspired
by the natural landscapes of South
Africa that bring warmth, hope and a
celebration of nature to interior design
directions. Accent colours featured
in the apartment, also from the 2023
colour palette, include Safari Sun (O7-
C1-1), Green Glass (81), Yellow Mystery
(Y4-B2-1) and Red Flame (R7-A1-1).
The two iconic South African brands
will also be running a competition
as part of their ‘Bringing it Home’
shoppable apartment experience at
both Decorex Cape Town and Decorex
Joburg. Visitors to the shows can style
the space their own way, snap a picture,
and tag Plascon and Superbalist, for
a chance to win all of the Superbalist
furniture and decor products in that
room, and one of your own rooms
painted in a Plascon colour of your
choice. One winner will be selected in
Joburg and one in Cape Town.
‘We’re always looking for innovative
ways to make the experience at
Decorex one to remember,’ says Suvasin
Moodley, head of decorative marketing
at Plascon. ‘We hope that this exciting
new stand will make the experience
a more personal one, enabling them
to take a hands-on approach to their
design needs.’
‘We’re so proud to create a unique,
interactive shopping experience that
brings our online world of style into
our physical world, and showcase
Superbalist’s wide range of homeware
offerings’ says Superbalist Chief
Marketing Officer Zubair Noor.
The Plascon x Superbalist
collaboration marks Plascon’s most
recent involvement in Decorex, after
nearly 30 years of longstanding support
of the leading decor and design platform
in South Africa. dw
www.decorex.co.za
www.plascon.co.za
dw • Issue 267 41

