Page 46 - Designing Ways 238

SHAPES

VittEr Design® presents a preview of the POP collection

designed by Basaglia+Rota Nodari

Material and shape blend for a new frontier of the furniture world

VittEr Design® is the brand founded in out and recomposed in space, in which which our company is an enthusiastic
2020 by Filippi 1971, a company with 50 the “micro” stratification of the layers that spokesperson”. Francesca Filippi - VittEr
years of history in the furniture industry, make up the material is re-proposed in the Design® Project Manager.
and with the ambitious project of giving “macro” layers that create the furnishings With this preview, we want to begin to
maximum expression to VittEr®, the new in three-dimensional figures that are tell you about the lively VittEr Design®
generation formaldehyde-free compact originated from two-dimensional flat world, the originality of its furnishings
laminate, antibacterial, 100% made in sheets. VittEr Design® looks at the cultural and to show you the many possibilities of
Italy, developed by the company’s own experiences of the Eighties” – continue processing its exclusive material.
RD team. the Architects – “but reinterprets them Stay tuned!
VittEr® is therefore the nerve centre with the gaze of the present, exploiting the
of the brand that comes to shape with technical characteristics of the material to Alfa-Beta
the first POP collection born from the transform them into a direct, expressive Alfa coffee tables and Beta stools
creativity of the Basaglia+Rota Nodari language”. are part of the POP collection, the first
studio, of which we are showing a preview, An intelligent collection that connects furnishing line presented by VittEr
waiting for the complete launch in early material and finished product, that is able Design®, entirely made of VittEr®, the new
2021. to narrate residential and contract spaces, generation, formaldehyde-free compact
A line made up of universal objects and that is sustainable, VittEr® being laminate exclusively developed and
such as tables, stools, benches, bookcases, completely recyclable and renewable (it manufactured by Filippi 1971, company
consoles that represent a new perspective is produced with FSC-certified cellulose- owner of both brands.
for furniture and for the material itself, based papers and without the use of Characterised by a strong personality,
freed from just the functional theme to additional resins or glues). despite their essential lines, their rhythmic
also embrace a stylistic one. Plastic and “The POP collection is the expression and sinuous design make them easily
sinuous shapes fished out of memory of the full potential of our exclusive recognizable. VittEr® disks follow one
characterise and give an immediate VittEr® material” – explains Francesca after another along the stem to the support
charm to POP, which focuses on a Filippi, VittEr Design® Project Manager surface or seating, coordinated with the
rhythmic design, on the energy of colour, who adds: “Furnishing elements with colour of the base. Both in the ethereal
underlined by the particularity of the “all- a fresh design that interpret a resistant, total white version or in the vitaminic
colour” material, or, on the contrary, in an ecological, customizable and surprisingly colour combination, the “full-colour”
ethereal and pure total white. versatile material. Small works of material characteristics from the heart to
In the words of the architects industrial cabinetry that represent the the surface, from the first to the last layer
Basaglia+Rota Nodari: “VittEr Design® is attention to the detail and the production are particularly enhanced. Furthermore,
a game, an assembly of colour sheets cut processes typical of the Made in Italy, of VittEr® is also recyclable and renewable,
making it eco-sustainable (it is produced
with FSC-certified cellulose-based papers
and without the use of additional resins or
glues).
All this defines Alfa and Beta, together
with the other proposals of the brand, as
an intelligent product that blends material
and finished product. Original furnishing
solutions with a clear functional, aesthetic,
semantic dignity able to dialogue with the
spaces in which they are placed, should
they be residential ones, or hotels, shops
and restaurants.

Dimensions
• Alfa high table: 635 x 1050 mm
• Alfa coffee table: 635 x 758 mm

46 Issue 238 • dw