Page 15 - Designing Ways 261
P. 15

About Kim Williams:




                                                      Kim Williams is a top interior designer in Cape Town, a 2022 Loeries Interior
                                                     Design finalist, and author of My Yellow Room. Kim has carved a niche for
                                                     herself as a creative behaviour strategist focused on designing interior spaces. She
                                                     is known for her unique approach to interiors which blends creative, behavioural
                                                     and design strategies and is a well-respected entrepreneur having founded the
                                                     full-service interior design studio - Kim Williams Design.
                                                      Her  ability  to  understand  and  analyse  interior  design,  décor  and  human
                                                     behaviour trends, and to intelligently design spaces for the best outcome,
                                                     comes from her experience in the corporate world (21 years), her journey as
                                                     an entrepreneur, and her work as an interior designer. Kim has an impressive
                                                     portfolio of many building and construction projects, working alongside
                                                     developers and architects for over 150 new apartments, 30 residential homes and
                                                     renovations, and several commercial projects. These projects include a variation
                                                     of interior architecture, design and finishing, as well as soft furnishing.






             Be prepared for the breaking of design and
           interior  décor conventions in the coming
           months especially when it comes to stuff.
           Décor  pieces  will  be fewer  next  year, and
           those selected will be carefully chosen for
           their longevity and deepened meaning, and
           which become both art as well as a means of
           personal expression.
             Something that was big this year and is
           probably going to be even bigger next year,
           is our desire for sustainability and eco-
           conscious design. It is not just about the
           materials we use but also about bringing
           mindfulness into the design process so that
           we can connect the inside to the outside and
           natural elements like water.
             On a personal level, I am especially
           looking forward to renewing my relationship
           with The African Institute of the Interior
           Design  Professions  (IID).  The  greatest
           benefit of being a member has been the
           sounding board available to understand
           how other professionals are dealing with the
           same challenges over the last 12 months. It
           is incredibly beneficial to have a body that
           holds us accountable to each other and our
           clients and which focuses on keeping the
           industry up to date and relevant so that we
           are continuously developing and improving.
             Behind the Design 2022/1 – A report
           with mindful and intelligent insights of
           behavioural impact on interior design –
           Get your copy of my behavioural design
           report – register here  to download:
           www.mailchi.mp/kimwilliams/behind-the-
           design-report                  dw

                   www.kimwilliams.co.za
                  www.iidprofessions.org.za


                                                                                                    dw • Issue 261   17
   10   11   12   13   14   15   16   17   18   19   20