Page 8 - Designing Ways 274

TRADE WINDS

Somerset Mall’s

30th anniversary

A retail success story and a

catalyst for community
growth

omerset Mall, a prominent player in
the retail and commercial property committed to continually improving and brands are on their tenant list, including
Ssector, is marking its 30th anniversary elevating its offerings to create a dynamic Birkenstock, Crocs, Carrol Boyes, Fabiani,
this year, and it is an occasion worth and thriving shopping destination. Havaianas, iStore, Le Coq Sportif, Le
recognising, not just for nostalgia’s sake, The mall’s vibrant upgrades are centred Creuset, Nespresso, Yuppiechef, Pandora,
but for the profound strategic milestones around connecting people by uniting Polo, Salomon, PUMA, Starbucks,
it represents. From its humble beginnings Food, Shopping and Fun. Somerset Mall’s Superga, Swarovski, Under Armour, Vuse,
with just a handful of stores, Somerset Mall revitalised Food Court, now aptly named and a myriad of others. With an extensive
has expanded into a formidable 70,000m2 “Cinema Connect”, is an innovative directory of close to 200 stores, Somerset
retail entity, boasting an impressive concept that integrates Checkers, Ster- Mall truly offers something for everyone,
listing of close to 200 stores today. This Kinekor Cinemas, a newly upgraded reaffirming its status as a premier
exponential growth is a testament to Tallahassee Spur, Exclusive Books, and a destination for discerning shoppers.
exceptional business acumen and an variety of fast-food restaurants to create an What sets Somerset Mall apart is not
unwavering commitment to delivering a all-encompassing hub for shoppers seeking only its ability to provide a shopping hub,
superlative shopping experience. a blend of shopping, entertainment, and but also a knack for creating a dynamic,
“A pivotal moment in our journey dining. This is now a transformed space immersive, and profitable environment.
towards retail supremacy is the recent that appeals to a wider audience and is The mall’s innovative events, activations,
launch of Checkers Fresh X, which located close to entrance 4. and community-driven initiatives
opened its doors on 23 November. This “Somerset Mall’s success story isn’t just contribute to a vibrant atmosphere,
flagship store is poised to be a retail about numbers on a balance sheet. It’s making this more than just a place to
game-changer, augmenting our already about the influential role we’ve played in shop; it is a hub for business growth and
extensive product offerings and upping fostering community development, job strategic partnerships.
the ante in terms of quality and variety. It creation, and economic growth. Somerset What lies ahead? Jeffries shares, “Looking
signifies our dedication to staying ahead West has transformed from a quiet town forward, Somerset Mall is poised for a
of industry trends,” shared Mel Jeffries, into a bustling city in the Helderberg dynamic future. As we celebrate three
Marketing Manager of Somerset Mall. Basin with affluent suburbs that now decades of success, our dedication to
Further exciting developments at the ranks alongside some of Cape Town’s most maintaining our industry leadership
mall include the newly refurbished and prestigious areas, such as Bakoven, Bantry position has never been stronger. We
upgraded Pick and Pay, which has been Bay, Bishopscourt, Camps Bay, Clifton, remain committed to adapt to evolving
transformed into a state-of-the-art Pick Constantia, Fresnaye, and Llandudno. market dynamics and the ever-changing
and Pay Hypermarket. This enhancement Somerset Mall has been a catalyst for this needs of our sophisticated clientele. For
not only brings a fresh, vibrant dimension transformation,” explained Jeffries. potential tenants considering Somerset Mall
to the mall but also offers an expanded The mall’s tenant portfolio reflects an on- as their next business location, we invite
and enhanced shopping experience for going commitment to delivering quality you to become part of our strategic legacy.
their valued customers. Somerset Mall is and exclusivity. Numerous high-end global Somerset Mall is not merely a shopping
centre; it is a vibrant nucleus for commerce
and mutually beneficial collaborations.”
As Somerset Mall reflects on 30 years of
strategic achievements, the team extends
their gratitude to all who have contributed
to their remarkable journey. Everyone
is welcome to be part of this ongoing
success story. Join them in celebrating
the present and embracing the future, as
Somerset Mall continues to be a symbol
of considered excellence in the retail and
commercial property sector. dw
Somerset Mall menswear

8 Issue 274 • dw