Page 28 - Designing Ways 257

COMMERCIAL
INTERIOR

New Version

of Haidilao

Shenzhen, China

s a famous Chinese hot pot brand,

with its own legendary story,
A"Haidilao" has evolved with
consumer demands of the times. In 2018,
as a chain restaurant brand upgrade, we
started to break through the original
hot pot dining space preferences of red
and black with "natural", "fresh", and
"healthy". The fresh space vision conveys
the brand's concern for ingredients, and
the bigger reform in space design is the
understanding and consideration for
operation and modular update.
In the second phase of the upgrade,
space props were optimised to improve
service efficiency, and softer tones were
given visually. The improvement of the
intellectual restaurant was paired with the
brand's evolutionary technology for food
safety, highlighting the intention of the
brand's automated system and immersion
in a different hot pot dining experience.
For the upgrade of the latest generation
of "Haidilao", we are thinking about
whether we can give more consideration
to the brand's social feedback, and expand Maximise space use for the restaurant, with some privacy to the guest.

Dining area

28 Issue 257 • dw