Page 73 - Designing Ways 264

The 97 rooms and suites went through an impactful and well-thought-
through makeover to create a sophisticated ambience. The architects
have carefully selected three palettes – terracotta pink, mint green,
and light blue – that alternate on the floors housing the rooms.
Each of these colours creates a beautiful contrast with the Prussian
blue, Persian orange, and amber yellow curtains by Dedar, respectively.
The architects also designed the furnishings, including the beds, the
wooden headboards with metal inserts, bedside tables, bookcases,
shelves. In addition, the interiors feature hints at Milan’s iconic
symbols, geometric carpet with a vintage flavour in the corridors, and
matching surfaces and coverings. All this, together with the design
of the rooms, reflects Milan’s two sides, i.e., the world of business
and that of creativity, epitomised by the Brera district. Ultimately,
Vudafieri-Saverino Partners’ goal was to create a facility that fitted
into the surroundings and a new window onto the heart of Milan.
A place where travellers could enjoy experiences and feel part of the
local community through architecture and design. dw

Urban Hive Hotel
Corso Garibaldi 84, Milan | Italy
• Project by: Vudafieri-Saverino Partners, Tiziano Vudafieri &
Claudio Saverino
• Design team: Simona Quadri, Nicolò Spina, Mattero Radaelli,
Ireno Sobrino, Alberto Belli
• Total area of the intervention: 3750 sq.m
• General Contractor: Concreta
• Furnishings and textiles: Arflex, Bonacina 1889, Calligaris,
Dedar, Ege Carpets, Montbel, Muuto, Nanimarquina, Pedrali,
Restart Milano, Saba, Seletti, Giampiero Romanò
• Outdoor furnishings: Unopiù, Kettal, Pedrali
• Lighting: Aromas del Campo, Astro, Bover, DCW éditions,
Contardi, Flos, Il Fanale, Marset, Masiero, Nemo Lighting,
Nuura, Oluce, Santa & Cole, Stilnovo, Tooy, Vibia, Vistosi.
• Room mirrors: Giampiero Romanò
• Sound insulation panels: Primate
• Brand vision: 150UP

www.urbanhivehotels.com/milano

dw • Issue 264 73