Page 61 - Designing Ways 274
P. 61

Africa using Plascon’s own range of paints,
           took as his inspiration a quote by Herbert
           Evans, the famous founder of Plascon who
           introduced the first-ever ‘ready-mixed’
           colour paints in South Africa in the early
           20th century, who once said that people
           could find ‘inspiration and innovation that
           is beyond colour’. For Ngwenya, this quote
           encapsulates both the Plascon brand and
           the ethos of South Africa.
             The  dazzling  mural  spans  the  whole-
           ground floor wall of the Kansai Plascon
           head office entrance in Factoria,
           Krugersdorp,  welcoming  visitors  with  a
           burst of iconic faces, flora and fauna, and
           proudly South African colours – Nelson
           Mandela, Steve Biko and Mahatma
           Gandhi; world-record-breakers Chad
           le Clos and Wayde van Niekerk, Protea
           women’s team player Lara Goodall, and
           rugby  legend (and  Plascon ambassador)
           Eben Etzebeth; and local plants and
           animals, including the strelitzia, rhino,
           zebra, leopard and elephant.
             Here, ‘inspiration and innovation that
           is beyond colour’ describe both a rainbow
           nation that is able to look beyond colour,
           and how Plascon looks beyond just the
           colour of its paints, into the sustainability
           and quality of its brand.   dw

                   www.plascon.co.za




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