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KSA

KSA update,

Febuary 2024.

or any hoping for a quiet start
to 2024 they must be woefully
Fdisappointed. The kitchen industry
has hit the ground running. From an
internal pespective, the KSA was proud
to begin the year with the launch of our
2024 Consumer Guide. This fantastic
resource is available as a download via
the KSA website as well as in print https://
www.ksa.co.za/ksa_consumer-guide/ksa-
cg-2024/KSA_ConsumerGuide2024.html
For many year this booklet has been a
must have for consumers and industry
professionals alike, and is choc-a-block
full of helpful hints tips and advice. This
year’s edition features a kitchen by KSA
member Interior Fusion in Cape Town on
the cover.
We are also pleased to release our
2023/24 benefit statement. This
document outlines what the KSA has
been doing over the past year and what
its plans are for the new year, while
outlining the fundamental benefits of
the association to all its stakeholders.
https://www.ksa.co.za/downloads/KSA_
BenStatementInsert_2023-2024.pdf
With growing interest in membership
we have also released membership
information documents. For kitchen
and supplier companies https://www.
ksa.co.za/downloads/Why-be-a-KSA- and international kitchen companies The KSA Calender is already busy with
member_Jan-2024.pdf , for stone and https://www.ksa.co.za/downloads/KSA_ plenty of scheduled events
surface fabricators https://www.ksa. Membership-info_International.pdf We started our events with an online
co.za/downloads/KSA_Membership- We hope these documents will make it seminar with Darryn le Grange from
info_Stone-and-Surface-fabricator.pdf
easy for interested companies to see why Action Coach, who spoke about marketing
joining the KSA is beneficial, and how to with no budget. The talk took our
go about it. members back to basics looking at client
The first few months of 2024 will retention, referrals, no-cost promotions,
involve many KSA members taking follow ups, and engagement. It was a very
time out of their day to engage in a valuable session and reminded members
study being conducted by SAFI and the that sometimes the simplest form of
KSA to ascertain the skills deficit in the marketing can be the most effective.
industry. This research, once completed,
will be submitted to government to help • 22 February – we will be running the
direct resources towards upskilling in the first on several online CPD talks for
industry, as well as recognition of skills in industry professionals introducing
the industry. We will also be looking at them to the KSA and what we do, and
how we can upskill unemployed people covering the acceptable tolerances
via targeted short courses to being much for a kitchen installation.
needed resources to the industry.

16 Issue 275 • dw