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COMMERCIAL
INTERIOR
choicest location with a breathtaking view among visitors, staff, management, and • Design team: Gino Mauri, LAAB
of downtown Square Victoria; it was aptly clients; they just love it and cannot get Project Director, Daphné Beaudry,
renamed the Bistro-Park for this reason. enough of it. Senior Technical Designer LAAB,
Situated at the crossroads of circulations, LAAB's strategic design mission was to Maeva Lonni, Design Strategist
the recording studio hub emerged as a bring together a mix of ingredients that LAAB, Frédéric Gagliolo,
must-see destination for clients, with would stimulate and accelerate a return Conceptual Designer LAAB,
its varied hues of studios ranging from to office momentum. The Plus Company Maxwell Sterry, Conceptual Designer
white to charcoal, and its brightly lit Campus is proof of concept that great LAAB, Nolwenn Keromnes, Design
portals (to signal On-Air status). Lastly, office design can create great business Strategist LAAB
the award-winning Club Cossette office outcomes and defy most back-to-the- • Collaborators: Cossette (brand
pop-up installation was relocated along office trends. strategy and identity, UX design)
the visual axis of McGill, its curved • Engineers: NCK inc. (structure),
mirrors magnifying the city’s kinetic Project Fact Sheet PMA inc.(mechanical/electrical)
movement and evoking the Silo no5 in • Official Project Name: Plus • Permitting & Approvals: LAAB
the background. Company Campus & Cossette architecture
Despite modeling multiple back- Offices • Key Suppliers: QMD inc. (general
to-work scenarios with occupancy • Location: 525 Viger Str, Air Canada contractor), Lumigroup (lighting),
predictions, the business outcome has Tower, 4th floor, Montreal, Quebec, Allwood (millwork), Chagall
succeded wildly beyond expectations, Canada (millwork)
as staff returned to the office in droves • Surface Area: 35 000 sq.ft. on one • Lighting Designer: LAAB
and turnout has skyrocketed. The results floor architecture inc.
have been so astounding that the main • Client: Plus Company Inc. • Markets: Workplace & Office,
operational issue has become meeting • Architect/Lead Designer: LAAB Corporate interiors, Sound Studios,
room overbooking and a lack of seating in architecture inc. Brand experiences, Retrofit/Extreme
the Bistro-Park. • Strategic Design: UX & Experience Makeovers
As for the design itself, the result is a design (LAAB), Brandscaping • Project Completion Date: June 2024
mesmerising space that almost inebriates (LAAB) • Photographer: Raphael Thibodeau
its visitors with a rich promenade, visual • Project Manager: Gino Mauri, & LAAB dw
stimulation, and a tangible creative LAAB
ambiance. The office design and its • Design team: Lead designer: Michel www.laabarchitecture.com
signature have created a rare consensus Lauzon, Creative Director LAAB
20 Issue 285 • dw