Page 50 - Designing Ways 287

COLOUR
PSYCHOLOGY

Elliptic

Newstalgia Collection

by Tekla Evelina Severin

he new Newstalgia textile surfaces unprecedented pairings result in a cohesive
collection, designed for Radici yet nuanced and dynamic collection.
Tby Tekla Evelina Severin - aka "The common creative vision across all
Teklan- , reinterprets the patterns of the my projects is to create a kind of ‘Everyday
1960s and 1970s by playing with colours Surrealism,’ playing with different
and proportions. The name evokes the perspectives, colour combinations, and
feeling of a past moment, of a distant era, intertwining a study of two-dimensional
yet revived with the curiosity and energy space with a perception of three-
of something new. dimensionality," says designer Tekla
The result is a collection featuring Evelina Severin. "I always strive to find new
vibrant hues and balanced combinations, chromatic dialogues, combining similar
straight lines, geometric shapes, and shades, tone-on-tone, or mixing light and
three-dimensional patterns that create lively colours with deeper, earthier ones."
unexpected perspectives. The mix of The new collection features Radici’s
colours, closely tied to the designer’s Bloom Back textile flooring, an innovative
signature style, combines warm tones like and sustainable surface made from Econyl
peach and burgundy with contrasting hues yarn with a monocomponent structure,
such as light blue and terracotta. combining a primary polyamide fabric
Newstalgia is a family of highly with an underlay made of the same
recognisable and diverse printed textile material, promoting complete recyclability
floorings that maintain a cohesive aesthetic at the end of the product’s life cycle.
thanks to the use of just 16 different shades
that blend into eight patterns – Monogram, Monogram
Elliptic, Weave, Brick, Net, Snake, Folding, The Monogram printed textile surface
and Backgammom – each offered in is inspired by the monograms often found
two variants. Classic combinations and in iconic patterns from major fashion
Weave

50 Issue 287 • dw