Page 22 - Designing Ways 290
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KSA




                 KSA update,

                   May 2025.



                   ay has been a busy month for   Our guests for the day were a   consisted of Stefan Marais from Optima
                   everyone. The impact of the   combination of kitchen industry players,   Kitchens, Nico Jansen van Rensburg from
           Mongoing long weekends in          architects  and  interior  designers.  Upper Edge Products, Stephanie Forbes
           April had a huge knock-on effect on the   Industry professionals who joined us for   from the KSA, Maria Day from the IID
           industry’s  general productivity,  and  had   the full day and all three CPD talks could   and Chrstopher de Bod of Christopher
           everyone scrambling to catch up in May.     access a full 1.0 CPD points. The three   de Bod Designs. They unpacked the
           For the KSA it was a month of two big   talks on the day received good interaction   challenges to uptakeing and embracing
           events.                            and positive feedback. The first talk was   of new trends and products, and how
             We started with our Gauteng Industry   titled The Power of Three, and looked   small the community of early embracers
           showcase which was held on 7 May at   at how three suppliers (Hafele, Sonae   are in the design community. They
           The Acreage in Midrand.  This is a day of   Arauco and Caesarstone) collaborated to   looked  at  consumer  conservatism  and
           networking and learning, while enjoying   make a beautiful showroom space each   their inability to visualise new concepts.
           an outdoor, relaxed environment with   showcasing how their products enhanced   They looked at the disconnect between
           great food from our food truck providers.     one another. Maria Day from the IID   supplier and designer and the need to
           The day showcased twenty three KSA   and Sonja Paul from Boogertman and   give suppliers better access to introduce
           supplier members who were highlighting   Partners, joined the panel and brought   new products.  They also looked at the
           their brands to the guests, and their   an interior design perspective as to how   importance of brining in new talent to
           products – Articad, Bluewater Group,   this kind of synergy can be created in   a business to challenge and disrupt the
           Boardmart, Cape Speciality Coatings,   all  spaces  to  better  enhance  a  customer   design standards within companies.
           Cosentino, FIT, Grass, Greenlam, Hafele,   experience.                 The final talk was presented by Rubio
           Home   Concept,  Kwikot,  Liebherr,  Our  second talk was controversially   Monocoat and Kitchen Craft. It looked
           Mactool, Max on Top, National Edging,   titled SA Designer - creative or coward.     at the history of veneers, where we are
           Nukor, PG Bison, Roco, Rubio Monocoat,   It looked at two products launched by   today  with  veneers,  their  quality,  cost
           Sonae Arauco, Union Tiles, Upper Edge   Upper  Edge Products  at  the  KSA’s  2024   and  application,  and  then  it  looked at
           Products and Vogue Doors.  It was also   showcase, and posted the question as to   the various treatments that can be used
           another successful collaboration between   why one was readily adopted and the other   to  enhance  veneers  increasing their
           the KSA and the IID.               is  still  not  being  embraced.    The  panel   longevity and aesthetic.











































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