Page 23 - Designing Ways 276
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for Nude Project, illuminating the space
with the brand's initials hovering over the
fountain.
The fourth element, 'Il Cassetone', takes
centre stage as the most potent piece.
The design of a faux coffered ceiling,
reinterpreted for contemporary reality, is
constructed with suspended plasterboard
uprights in a grid formation, backlighting
the final artwork of each panel.
The fifth element is represented by the
'Lo Specchio' area. El Departamento has
reimagined the presence of large mirrors
in Italian palaces through velvet-framed
mirrors, strategically backlighting them
at key points in the store.
'Il Tessuti' refers to the chosen textiles
dressing the space. Two large-scale
curtains, symmetrical and over three
metres tall, conceal the fitting rooms.
Their aesthetics evoke the noble textiles
traditionally used in classic palaces.
Finally, 'Il Giardinetto' is the seventh
element that structures the space. The
presence of nature materialises in two
imposing stainless-steel planters, serving
as an allegory of noble Italian gardens.
With the opening of Nude Project
Milano at Porta Ticinese 64, El
Departamento has seamlessly merged
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