Page 70 - Designing Ways 273
P. 70
ALL ABOUT
ART
exceptional French heritage site in a visitors to discover three fundamental acoustics, with almost ten seconds of
whole new way. aspects of Dôme des Invalides: reverberation, dictated this original
The team’s artistic preference was to construction (movement I), memory creation from start to finish.
reveal the spirit of the place, comprising (movement II), and power to inspire The instrumentation is a blend of
its architectural beauty, the memory with (movement III). orchestra, synthesisers, percussion,
which it resonates, and the symbolism The experience is designed as a forward- drums, machines, and the voices of more
it conveys. Accordingly, each scene moving narrative, enabling visitors to get than 55 musicians. As for the composition
in the experience is based on existing closer to the spirit of the place – to its itself, of contemporary style for the most
documents. After extensive historical aura. Once visitors have experienced the part, it targets a modern orchestral sound,
research, the creative team worked closely various spaces (movement I) and delved with a few references to nineteenth-
with chief curators at Musée de l’Armée into the monument’s memory (movement century French music.
to ensure that the design was historically II), they can access a sensory experience
accurate. that embraces the resplendent grandeur Moment Factory: Creating immersive
AURA Invalides seeks to reveal of Les Invalides. experiences for more than 20 years
and share, rather than to tell. While Over the years, through increasingly
the creative team drew its narrative An orchestral score, specifically ambitious projects, Moment Factory has
inspiration from the site’s diverse history, composed to enhance the experience become an international standard-setter
it created an immersive world designed to The music was created by Montreal in the creation of immersive experiences
spark visitors’ imagination. By instilling studio Troublemakers, in collaboration that enable heritage sites to shine,
a sense of wonder, the intangible and with Moment Factory’s creative teams. The thereby diversifying their initial offer and
invisible are revealed. score was devised and composed around attracting new audiences.
the three movements that punctuate the Whether at Barcelona’s Sagrada
A monumental experience in three AURA Invalides experience, with each Familia, Basilique Notre-Dame de
movements piece featuring a distinct musical colour Montréal, Cathédrale Notre-Dame de
The AURA Invalides experience to highlight the contrasts that characterise Reims in France, and now Dôme des
comprises three movements, inviting the monument. The dome’s unusual Invalides, Moment Factory uses the
70 Issue 273 • dw