Page 18 - Designing Ways 274
P. 18

COMMERCIAL
               INTERIOR



           about new retail, Jia Huainan, founder
           of FARNEAR Design, explained: "New
           retail is the main theme of commercial
           space design in the future, and also the
           driving  force.  But  it  is  not  a  test  field
           for designers to show off their skills, to
           be flashy and deviate from their core
           values. Breakthroughs need to be built on
           the basis of rationality and consistency
           with the brand spirit. How to achieve
           'appropriate' 'different',  and  how to
           achieve 'innovation' but 'still you', are the
           goals we continue to explore and pursue
           in the field of commercial design."
             The retro single cabinet made of wood
           stands on one side, on which is placed in
           the coffee machine that never closes, and
           the flowing liquid reflects the stars in the
           cup, providing the passers-by with the
           aroma and the mellow poetry.
             While life still retains the infinite desire   wide range of objects, gain insight into   Design
           to explore an unknown world, the space   the essence of the intricate narrative   •   Main design: Jia Huainan
           draws one into a path of great vitality   of life, create an interactive experience   •   Main materials: Marble, nano anti-
           and expression. The semi-enclosed layout   and  spiritual  resonance,  and surpass   fingerprint stainless steel, imported
           makes the negotiation just right. The dark   the popular spiritual space with its own   wallpaper surface UV spraying,
           blue and orange beige colours bring the   unique charm - containing the real nature   ceramic tile, gradual art paint,
           correct temperature to the space between   and the power of the spirit, and containing   art glass, soft film ceiling, custom
           the actions of people coming and going,   endless meaning.               installation lights, etc.
           and the space and the movement of people                             •   Photographer: Cong Lin
           complete the dialogue in a quiet space.  •   Project name: A.H. Beard Mattress   •   Interior Design: FARNEAR DESIGN
             Tracing the dark blue brand texture, the   (China flagship store) exhibition hall
           enduring vitality of space in the fit of life   •   Project city: Shanghai  www.farneardesign.com  dw
           and  space,  evokes  emotional resonance.   •   Project area: 155.33m2
           Explore the core of the soul through the   •   Design unit: Shanghai Farnear









































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